Giving fleets the freedom to choose the optimal level of video protection to fit their business

Hertfordshire, UK – 30 June 2016 – SmartDrive Systems, a leader in driving performance solutions that reduce collisions and improve fuel efficiency, has launched the SmartDrive SmartChoice programme, the only video based driver safety programme that provides fleets the freedom to choose the level of video protection that best aligns with their specific business priorities and needs.

Whether the operator’s primary objective is exonerating drivers from frivolous or fraudulent claims, protecting drivers by capturing and coaching risk or preventing collisions with 360 degree visibility to risk, SmartDrive’s SmartChoice programme offers a solution to meet each fleet’s distinct requirements.

The newly announced SmartDrive Shield and SmartDrive Defender, in conjunction with SmartDrive Assurance, offer unparalleled flexibility in video based safety by providing a ‘start now, upgrade at any time with existing hardware’ programme.

“With our SmartChoice programme, we put choice squarely in the hands of the operator, ensuring every fleet now has a better way to protect its drivers with video,” noted Aidan Rowsome, VP EMEA of SmartDrive. “We understand that a video safety programme needs to fit the culture of the individual fleet. With three video safety product lines and our distinctive open platform, our SmartChoice programme lets fleets decide what they need, how best to deploy video within their operation and when the time is right to scale their investment, by moving up to a more comprehensive solution as their requirements expand.”

With the SmartChoice programme, fleets can choose from three product lines, each with unique capabilities and benefits:

SmartDrive Shield – the only true road facing only camera combined with on demand video offload and easy to use review workflow; SmartDrive Shield is designed for fleets that may not yet be ready for integrated coaching, yet are focused on capturing collisions, exonerating when not at fault and providing drivers the ability to record issues on the road, such as delivery verification and security incidents.

SmartDrive Defender- up to two camera configuration offers road facing and interior views, with automatic video offload, risk scoring and integrated coaching; SmartDrive Defender is designed for fleets that want to protect every driver by identifying high risk incidents – including speeding, lane departure, hard braking and collisions – and provide proactive coaching to reduce collision frequency, improve safety and reinforce good driving skills.

SmartDrive Assurance – deployment of up to four cameras enables a 360 degree view of the vehicle and insight to the most frequent causes of collisions -such as U-turns, reversing, unintended lane changes, roll overs and close following – delivering an unprecedented level of coverage and complete visibility to risk; SmartDrive Assurance is designed for fleets focused on maximum protection and prevention of safety and compliance related incidents.

“SmartDrive is the only provider that gives fleets the freedom to choose a video safety programme on their terms,” added Rowsome. “The SmartChoice programme is another example of SmartDrive’s proven, market-leading innovation, which has long helped fleets improve safety by identifying and mitigating distracted and drowsy driving. From the development of our open platform, designed to accommodate our industry’s rapid technology evolution, to the creation of our advanced analytics platform, we are helping many fleets across the UK to improve driver safety and reduce their overall cost of risk.”

SmartDrive is the industry’s only multi-tiered video based safety programme that identifies unsafe driving with an extensible platform, integrating video, vehicle data, audio and driving data for a unified and comprehensive view of risk. The SmartChoice programme offers unmatched flexibility for fleets with a wide range of priorities, while ensuring that companies’ investments in video solutions are protected and can evolve as their operational needs change and technology advances. Fleets that previously felt video safety didn’t fit their driver or operational environment now have an option with SmartDrive Shield, a no coaching, road facing only solution focused on exonerating drivers in not at fault collisions. When ready for an integrated safety programme, fleets can easily move to SmartDrive Defender or SmartDrive Assurance, leveraging the same flexible video analytics platform.

“With our SmartChoice programme, it’s all about letting fleets decide what’s best for them, in terms of on board system integration, how many cameras they incorporate, what type of risk they want to measure and how, or if, coaching is part of their operations,” emphasised Rowsome. “SmartDrive Shield, Defender and Assurance not only reduce collisions, but also save fleets time and resources, which can then be focused on delivering increased value to their customers through on time delivery, accuracy and better overall service.”

About SmartDrive Systems

SmartDrive Systems, the recipient of Frost & Sullivan’s Customer Value Leadership Award for Video Safety Solutions, gives fleets and drivers unprecedented driving performance insight and analysis, helping save fuel, expenses and lives. Its video analysis, predictive analytics and personalised performance program help fleets improve driving skills, lower operating costs and deliver significant ROI. With an easy-to-use managed service, fleets and drivers can access and self-manage driving performance anytime, anywhere. The Company, which is ranked as one of the fastest growing companies by Deloitte’s Technology Fast 500™, has compiled the world’s largest storehouse of more than 140 million analysed risky-driving events. SmartDrive Systems is based in San Diego, Calif., and employs 450 people worldwide.

For more information on SmartDrive Systems, please visit https://uk.smartdrive.net/.

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Media Contact:
Penny Randall for SmartDrive Systems Ltd
penny.randall@smartdrive.net
+44 07904 204412